In 2024, many of us are aware of how our data is being collected and used. The data brokering industry is currently sitting at an evaluation of around $252 billion, and that's only expected to double before the end of 2030.
This is, of course, a big issue that everyone who uses the internet has to face. Even just a few minutes of internet time can leave a digital footprint that brokers can harness, analyse, and then use to form a digital profile of a person, which can be sold and exploited. This is not only an issue from a morality standpoint, but in the current age of cyber criminality, it puts all of our data at risk of cyberattacks and identity theft.