Today 182

Yesterday 696

All 39443799

Sunday, 2.06.2024
eGovernment Forschung seit 2001 | eGovernment Research since 2001
The Cabinet Office yesterday launched a marketing campaign to increase awareness of the wide range of information, services and transactions available on www.direct.gov.uk The campaign will feature radio, online and press advertising throughout March.

Directgov brings public services together all in one place from across eleven Whitehall departments. A huge range of information is available on the site from; finding a local childminder to what to do when buying a property. Customers can also access services like searching for a course or taking a mock theory driving test. Transactions such as applying for car tax or planning a journey on foot, by car or by public transport are also on the site.

Since its launch in 2004 Directgov has constantly evolved to reflect the changing demands of citizens who want to efficiently manage their lives electronically. Last month there were over two million visits to the website. Directgov was a winner in this year's e-Government National Awards 2005.

Independent research published yesterday shows that people would welcome a website that gives them access to public services all in one place and that they no longer surf widely over the whole net but prefer to use so called 'Supersites' - a handful of trusted, reliable websites - to manage their lives.

Jim Murphy, Cabinet Office Minister with responsibility for Directgov, said: 'If you can order your shopping, manage your bank accounts and book cinema tickets online - why shouldn't you expect the same convenience online from Government? A few clicks and you're there - that's what people expect and demand from their services today and Government is no exception.

'Directgov makes it much easier for people to get to the public services they need by joining up government to bring everything together all in one place. It's our response to the changing way that people want to access information, communicate and deal with things online and on the move. Renewing your car tax, learning about benefit entitlement, finding out about training or checking your council's recycling facilities need not be complicated - it's all there at www.direct.gov.uk

Directgov is available online www.direct.gov.uk on digital television through Sky, Telewest and NTL and via an i-mode pilot on O2.

Quelle: Publictechnology, 07.03.2006

Go to top